Oftentimes the repercussions of ignoring that responsibility are small, and therefore companies try to ignore it and focus only on their financial gains, but that does not have to be the case. However, this example serves as a reminder that large companies have a responsibility to the people they affect with their actions. The case of Quincy, WA is not representative of all cases where data centers are built, and in fact there are benefits to small towns in the form of more jobs and increased tax revenue. One man said “For a company of that size and that nature, and with all the ‘green’ things they advertised to me, was an insult.” The utility company complied, but the residents of Quincy were not pleased. They sent a message to the utility company essentially demanding that the fine be reduced or they would continue wasting energy. Microsoft's response was to use massive amounts of energy running heaters in order to increase their energy use and thereby reduce the fine. Tour a Sabey data center and make your choice with confidence. Choosing the wrong data center solution can you leave you confined geographically, confused by differing procedures across multiple ecosystems, or stuck in a facility that is fails to meet your evolving requirements. The fine was meant to recoup some of the losses gained by over allocating energy to the data center. Leverage Our Intelligent Infrastructure from Coast to Coast. The utility company had to plan and alter their network to account for the predicted drain of the Microsoft Data Center, at the expense of the utility company itself. The second incident that occurred in Quincy was when Microsoft received a fine for $210,000 from the utility company for overestimating their energy consumption. This center's backup diesel generators ran for 60 hours in a year compared to Microsoft's over 3000. To put this energy usage in perspective, Yahoo! also established a data center in Quincy, WA, with the same restrictions. Residents of Quincy became upset and began the Microsoft, Yes, Toxic Pollution, No movement to resist the negligent attitude Microsoft was assuming towards their town. The data center ran these diesel generators for over 3000 hours within the first year, which happened to be located right next to an elementary school. Microsoft had an allocation of 6000 hours per year to be used in case of power failure or emergency and for undefined maintenance purposes. These backup generators generally run on diesel, and the _(organization) determines how many hours they can be run per year. Still, every data center has back up power generators in case of an outage to prevent any interruption to the servers. Microsoft chose the town of Quincy because of the flat landscape, cool climate and access to very consistent power. However, as time went on problems began to arise. Residents were pleased that their small town would be getting attention now that giant Microsoft would be opening a data center there. To the residents, they advertised that the data center would be environmentally conscious and would bring benefits to the town such as increased jobs and tax revenue. In April 2006 Microsoft began building a data center in the small town of Quincy, WA.
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